When we were teenagers, my friend Leslie used to love to play the game 'a year ago today..' I don't know why: I kind of do, I guess: to get a sense of perspective. So today I thought I'd try it with my blog.
A year ago today, I posted a shot of a really sweet girl named Ashley, ('Serendipity..') who I ran into, coming out of a Starbucks in South Beach, Miami, with the Dotster. When I asked where she got her seersucker skirt and bustier she indicated across the mall with her latte 'American Apparel: I work there'.
Coincidentally, I just happened to have just been approached by them to run an ad on my blog. You might have noticed: I don't do ads. But Milt, the guy who emailed me, seemed so nice, so I said yes. A year on, my ad is gone: they hadn't paid me since the first time, in March (they pay $10 USD for each click thru: I would get maybe one, two a week) and it had added up to about $850 that they owed me, and my husband and I were spending so much time chasing it down, that finally some guy named Ryan said 'right, we're rounding you up to $1000, now go away.' I woke up and my ad had magically disappeared off my sidebar. And I discovered that another very talented streetstyle photo blogger, who I'm friendly with, is now running their ad instead (she had tried last year to advertise with them and they turned her down). In other words, as Ryan told me in not a very nice way: you are totally dispensable, Mrs. Dot.
I wrote Milt a nice note over Christmas, saying I was sorry it had to end this way, as I felt he was so nice. He never replied.
Ryan said that with all the bloggers they work with round the world, I'm the only one they had a problem with. I'm just wondering if anyone else had the same problem. I really liked the brand - I was always buying their clothes anyway (full price) and when they started sending me stuff I thought thought that was so nice of them, but I only promote what I like anyway. So it wasn't a far stretch to wear some of what they sent, and tell you guys who made it.
But I actually like it better now, having no ads at all: I don't like the idea of being paid off to say anything, and besides.. I wasn't actually getting paid! I've heard AA are in trouble, and as I said in each email while trying to get them to please pay me, I wanted to help any way I could, but somehow.. I don't know, I just haven't felt like walking into an American Apparel shop since they dumped me.
A year ago today I was more.. I don't want to say naive, but perhaps less jaded about blogging than I am today (I've yet to tell you the ElleGate story! It is coming soon: just trying to work out what to do) certainly more enthusiastic. Today I am a year older than I was a year ago today, but am I wiser? What have I learned from this experience?
So I'm putting it out there: where do you stand with regards ads? Can you be bought? And if so, what's your price?
. . .
p.s. Funny old world: right as I posted this, I got contacted from someone about running a small Land's End banner on my sidebar. The man was so nice and their approach is so different than AA - and sooooo straight forward. Easy Peasy, I've done it. And it's just for a nice tidy small fee, no 'commission' basis - and I don't feel like I've sold out in any way, as I quite like Land's End. It's just so uncanny sometime.. really. And on a day like today, I could so go for a yellow slicker just like this.