brand identity

Yesterday, when I was wearing faded denim shorts with tights & slight heels, inspired by Hedvig, I found myself in Knightsbridge, having just met some great friends and en route to meet my dear friend Natayla for lunch.



I happened to have gone slightly out of my way to check out the location of the new Topshop, opening in Knightsbridge on Thursday, so I could tell friends where to meet tomorrow for an early preview breakfast.



That's when I saw Rachel. I so often see someone with a great look that I just clock but don't shoot, but this time, I saw this girl waaaay across the road. In order to reach her I had to wait for two sets of lights to change, but luckily I could see she was stopped outside an estate agent, which gained me some time.

Still, she was power walking at quite a fast clip, carrying two large Starbucks lattes, AND an orange phone. (Not necessarily an Orange phone, mind you). I was noting the bead work and woven details on her fabulous Phillip Lim jacket, nicely tanned quite perfect BARE LEGS (it was freakin' freezing yesterday!) but as fast as she moved, I moved faster.





Finally caught with her. She's Rachel, she's American, from Michigan originally moved here with her boyfriend via Miami, where she trained in Miami as yoga teacher. Her boyfriend started a school here called Power Yoga London.

We couldn't help laugh at the cliche of it all: American girls, she's carrying these Starbucks coffees.. she's delightful. And now we're facebook friends. And that, my friends, is the end of the story!



Rachel's fabulous little griege suede boots are by a French brand called Maje. Her jacket is Phillip Lim. Her shirt is GAP, shorts Ralph Lauren, bag and sunglasses Chanel. Necklace 3, Forever 21 bracelets. Coffee, Starbucks. Phone, not a clue.